Dear [Name]:
We firmly believe that your automobile liability limit of [amount] for bodily injury and property damage combined [adjust text for split limits or single limit] is too low for adequate protection today. The cost of court awards, well in excess of $100,000, grows every day. It's not just what you're sued for either. The cost of hiring an attorney to defend you for a claim that exceeds your insurance coverage, even if you win, can be devastating. We would not be doing our job properly if we didn't bring this to your attention.
We suggest that the minimum level of protection should be [amount] [adjust text for single limits or split limits.]
The good news is that the additional cost is only [amount] a year. We urge you to tell us to arrange it. Please call me today. [Insert phone number]
Sincerely,